Leveraging primary care to accelerate recruitment and improve diversity in chronic disease clinical trials
Patient enrollment remains one of the biggest challenges in chronic disease trials, often delaying timelines and limiting study impact. Traditional recruitment channels struggle to identify qualified patients, reach diverse populations and sustain engagement over time. Primary care offers a largely untapped opportunity to address these gaps. By engaging primary care physicians and integrating community-based networks into trial strategies, sponsors can expand access to broader patient populations, improve retention and generate more meaningful, real-world clinical outcomes.
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